Montreal continues to present compelling opportunities for investors willing to look beyond short-term market cycles. Brandon Shiller discusses how value-add investing, strategic repositioning, and long-term ownership create durable value. The article explores mixed-use opportunities, adaptive reuse, tenant-focused improvements, and the growing importance of high-quality urban assets. It highlights Hillpark Capital’s philosophy of identifying underperforming properties and unlocking potential through active management and disciplined capital allocation. The piece concludes by examining how ic